This can be informal, like a quick paragraph or a few bullet points.
Approximate subscriber/follower counts are perfect.
This will help me get a sense of your overall audience size, and especially if your email subscriber count is less than 500, use this space tell me more about where you'd be most likely to promote your Pilot Program.
By the way, there's no expectation that you've done anything so far, and this is fully covered in Course Builders.
For now, this might just be a rough sense of your topic or a general direction, or you can tell me you aren't sure yet. (That's very normal, and not a dealbreaker for your application.)
And why is right now the right time for you to launch a new signature program? Tell me more about why you think you'd be a great fit and what you hope to get out of our work together.
Your honesty is appreciated! Anything you share here will help us both decide if the program is a good mutual fit.
This doesn't obligate you to make a purchase, but I like to be transparent about pricing before we move forward. There will also be a 6-month payment plan available.